germany issue 288
Jun 2011
Christoph Siegert
Hamburg - photographers
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Title: American Diner
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Title: American Diner
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Title: American Diner
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Title: American Diner
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Title: American Diner
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Client: Stiftung Mensch
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Client: Stiftung Mensch
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Title: Traummänner
Photographer Christoph Siegert took off for Florida where he photographed a new project “American Diner”. The cool lifestyle motives were produced in an iconic diner in Miami and shot during normal business hours, contributing to the easygoing and authentic atmosphere.
For Stiftung Mensch’s new location in Brunsbüttel, Christoph combined staged photography with ‘real’ employees to illustrate the company’s values in an authentic way.
Under the title ‘The most handsome men in the world’, the Deichtorhallen exhibited “Dream Men” during Museum Night, featuring 50 star photographers and their interpretations of the ideal man. Christoph staged male visitors in a live photo shoot, with portraits characterised by strong contrasts and light definition.
Together with the Hamburg advertising agency Conrad Gley Thieme, Christoph completed a POS film for Le Gruyère AOC featuring films and photos of landscapes in Gruyère as well as in a cheese factory.