Rick Etkin is Vancouver-based photographer specialised in advertising, lifestyle and people photography. Rick cherishes photography as a mean of expression and a source of art and commerce in his life that allows him to tell stories and communicate ideas and thoughts. 

"I always seek an emotional response to my images, personal or assignment related. To create imagery that stirs …memories, desires, compassion, involvement, fun, or other connections with the viewer", says Rick.

The list of his clients includes renown brands like Adidas-Salomon AG, Air New Zealand, BMW, Coca-Cola Canada, National Geographic Society, Nike, and the biggest advertisements agencies like BBDO, Grey New York, Ogilvy & Mather NYC and Young & Rubicam. His recent projects for Canadian Tire and HCMA Design showcase the range of Rick’s lifestyle, people and still life on location.

Discover more images on his website.