“My role is, above all, to communicate the message my client wishes to share. Through a visual dialogue, I seek to engage the viewer, capturing the beauty of what’s before the camera while embracing the magic of the moment. I aim to create curiosity and a sense of depth that resonates – building a connection between the viewer and the product is, after all, why clients choose to work with me.”

Pavel Hejný is an advertising photographer and art director based in Prague, with extensive experience and recognition in the industry. His awards include six Cannes Lions, two Golden Drum Grand Prix, the Andy and Clio Awards, and the Lucie Award for Advertising Photographer of the Year.

Pavel’s work has been showcased in Lürzer’s Archive: 200 Best Ad Photographers Worldwide, reflecting his dedication to the craft. With a diverse portfolio and collaborations with leading production houses, he ensures clients receive top quality and a full suite of services. Though based in Prague, Pavel photographs globally, travelling the world to bring clients’ visions to life.

Nick Hall is a Brit now living on an island near Seattle along with his four wild children. He is renowned for his cinematic global advertising campaigns and human-nature documentary projects.

Originally a wildlife scientist and biodiversity conservationist, Nick blends his passion for the natural world with the specific needs of global brands and Fortune 500 advertising clients including American Airlines, Barclays Bank, BMW, Four Seasons, Intel, Nespresso, and Uber.

Nick is as comfortable photographing hunter gatherers solo in Tanzania as he is shooting huge global advertising campaigns. Known throughout the industry as a gentle and immersive photographer, Nick brings an inclusive and thoughtful energy to all his projects allowing him to capture deeply emotional and iconic imagery that celebrates our connections to one another and the world all around us.

Specialising in food and lifestyle photography, Paula Wilson has worked with brands including McDonald's, Tim Hortons and Kelloggs. 

Paula’s strong collaborative skills and vibrant energy inspire creativity and harmony in every project. She uses her refined lighting skills and expertise in composition and design to consistently create sophisticated images that evoke a sense of mood and atmosphere.

Paula resides in Toronto with her family where she indulges in numerous creative projects throughout the city.

Danish photographer Niels Busch’s journey into photography started way back in his school art class, where his love for the lens first sparked. Born and raised in Copenhagen, he soon found himself assisting some of the top still life and fashion photographers in the city, jet-setting around the globe.

A freelancing stint in New York came next, but Copenhagen called him back, where he set up his own studio. Always hungry for new adventures, Niels eventually packed his bags and headed to Southeast Asia, adopting a minimalist, Scandi-inspired lifestyle in Thailand. After a few years in paradise, it was time for another move—this time back to the Big Apple, with his family in tow.

Now, Niels works with clients from all corners of the world, shooting in places like Africa, South America, Europe, and beyond. His signature style? A blend of Scandinavian simplicity, natural light, and timeless vibes that never go out of style!

Jonathan Herre is a photographer with a strong passion for adventure and a deep understanding of what it takes to get there, all while keeping it fun and dynamic. After beginning his photography career assisting and shooting in Atlanta, Jonathan relocated to the mountains and deserts of the American West, where he now focuses on capturing and documenting every facet of outdoor life.

With a reputation for doing whatever it takes to 'get the shot', Jonathan’s portfolio speaks for itself. His expertise in finding hidden, off-the-beaten-path locations and his collaborative approach make him stand out, while his photojournalistic flair and background in action sports ensure he's ready for anything on set.

When he’s not working, you’ll likely find him off-roading, camping, and documenting his adventures with his girlfriend and dog. He’s currently on the lookout for a lakeside property near the mountains to indulge in both snowboarding and paddling, all while continuing to document the outdoor lifestyle.

Christian Khayó is an outdoor and documentary-style lifestyle photographer dedicated to capturing the essence of nature, purpose, and community. His work resonates with a sense of urgency and achievable optimism, making him a leading photographer for a generation focused on regeneration and sustainable living.

Christian’s images are more than just photographs; they are a celebration of the reviving qualities of the outdoors and the power of human connection.

Whether he’s exploring remote landscapes or documenting grassroots initiatives, his passion shines through, inspiring others to embrace their own journeys toward a harmonious relationship with nature.

Based in Vancouver, Noel Hendrickson is an internationally recognised commercial photographer, director and storyteller. Known for his ability to spot the extraordinary in those subtle 'in-between' moments. Noel captures his subjects’ true emotions through his unique form of visual storytelling.

"Some of my favorite moments while shooting are when I'm fully embedded in the action. To me, photography is really about how you choose to experience your environment and how you tell that story. I remember my legs falling asleep while we waited several hours in -40C for a polar bear family to come into frame, and then there is one of the coldest moments of my life hovering over a glacier, hanging out the door of a helicopter, waiting for a train to emerge from behind a mountain pass".

“Noel and his team are miracle workers. We had a complex, multi-day, on-location shoot involving 12 different talents in a variety of outdoor locations. Noel was directing motion and shooting stills for this expansive campaign in Miami. The kicker? A freak late-season hurricane that threw all kinds of wrenches into our plans, requiring almost impossible resourcefulness and agility. Looking at the beautiful shots now, no one would ever know the trials Noel and team pushed through to get us a flawless end result.” - Trisha Salge - Associate Creative Director - McCann Health.

James Pearson-Howes is a London-based photographer and director known for his evocative work in fashion and portraiture, with a distinctive focus on youth culture and streetwear.

His work captures the raw energy and individuality of his subjects, often delving into the intersection of fashion, music, and culture. Whether through editorial shoots or personal projects, Pearson-Howes is adept at translating personality and emotion into vivid visual narratives. His approach emphasises authenticity, often using natural light and spontaneous moments to highlight honest expressions.

Pearson-Howes has cultivated a portfolio that reflects his passion for contemporary style and youth-driven subcultures, making him a sought-after creative in the worlds of both photography and film direction.

As a commercial advertising and editorial photographer and director, Paul Miller has had the pleasure of working on countless people and lifestyle campaigns over the years. While each one being unique to the client’s needs, he brings the same mastery of composition, lighting, and color to all.

Believing some of the best results come from the natural interactions between individuals, he often will set up scenes in a way that allow for that organic flow state that happens when you curate a scene and then allow the subjects to have freedom within it.

Being able to handle both the stills and the video components for a campaign allows for a superbly cohesive look and feel for clients such as Starbucks, Fruit of the Loom, AAA Insurance, Clairol, Ocean Spray, and many more.

CoPilot Productions: production servicing foreign projects in Canada from coast (Atlantic) to coast (Pacific) to coast (Arctic).

"Canada’s low dollar and amazing production value has continued to help keep us busy in these uncertain inflationary times.

Here is a quick look at what we have been up to so far since our last spotlight update so far this year:

A TVC / photoshoot combo for the Environment and Climate Change Canada government ministry

A TVC / photoshoot combo for Barilla pasta with the composer of the 'White Lotus' tv series.

One awesome four-day photoshoot for a fashion client highlighting Montreal’s European vibe.

One full segment of the 'Chrysalides' feature documentary filmed in the Lofoten, Senja and Tromso islands of Northern Norway.

And much more work that, unfortunately, our NDAs prevent us to share until their respective publications."