Peter Cassidy is an experienced food and lifestyle photographer based in london. Shooting advertising, packaging and editorial commissions both in the studio and on location, his clients include Marks & Spencer, Sainsbury's, Waitrose, Asda, Dairy Crest, Baxter's, Tilda Bloomsbury, Quadrille Publishing, Kyle Books and RPS.

He has also shot for Harrods Magazine, The Sunday Times, The Guardian, The Telegraph, Red, Food & Travel, Good Food, Olive and Delicious magazines.

Peter has spent the last year doing a lot of travelling; he spent two months in the USA shooting the book that accompanies James Martin’s 'American Adventure', and also shot a book in Ethiopia which will be published in October for Kyle Books as well as magazine features in Japan and Cape Verde.

Meantime in the studio he shot the new book for Gunpowder restaurant in London, books for Scandi kitchen, Benito’s hat and for Irish Grande Dame, Darina Allen. He has just finished photographing a fitness and lifestyle book with Olympic Legend Dame Kelly Holmes.

Peter is currently on the road again working on James Martin’s latest series in a secret location. See his previous Production Paradise publications for more images.