I started Fxpacs as a result of being a film and tv art director , but I spend more time on the products we were advertising than the background furniture , so eventually I  just focussed  on the product side of tv advertising.

This was 20 years ago and in that period I  taught myself to be a beer specialist that resulted in me travelling the world from New Zealand to Jamaica to style beer from Guinness to Heineken.

Beside beer I had a fascination with 3D objects in real space and how to fabricate them , this started the other side of business , packaging for film and how to make them “ behave’.. ie. make them bigger , better , colour correct , water proof , solid , see through , floating , sinking and PERFECT !

Today Fxpacs is a small business that specialises in food , liquids and products. We fabricate them , we pour it , we cook it , we chuck it , and all through the process we keep our eye on the ball..

“ make the product look , behave and reflect in the manner visualised by the client , owner , creative and the market.”