amsterdam Mar 2005

Selmore's launch in Amsterdam earlier this year took the advertising world by surprise by bringing together some of Holland's most respected advertising talent from long-established agencies DDB, TBWA Campaign Company and JWT.

One of their first jobs was for broadband provider, Chello. One of their ads is a spoof called "Nine and a Half Minutes" which shows what Kim Basinger and Mickey Rourke would have done in that famous kitchen if they had been acting at broadband speed.

Artcore produces films beyond the boundaries of imagination. Their latest breakthroughs are two commercials for Friesche Vlag Go! in which they used a new, interesting 360 degree camera technique in combination with "light-graffities".

Client: Friesche Vlag
Agency: Result DDB
Production Company: Artcore Productions
Director: Berend Boorsma
Producer: Roel Boorsma
DOP: Eric Halberstadt
360 Degree Camera Technique: Invented by Keez Duyvis, Pipslab
Place of production: Amsterdam

Park Lane TV's mission is to create, sell and produce ideas for television and advertising. By combining ad guys and TV personalities, the sky seems to be the limit for them.

BNN University and BNN Lab are the first real step towards that aim. And more and bigger TV projects for 2005 and 2006 are in their final stages.

Park Lane recently shot for MVA Real Estate (for agency New Message). And the next film will be an international ad for Land Rover, created by Young & Rubicam Amsterdam.

Park Lane TV's motto is "we sell creativity and creativity sells".

You can see Marcel van der Vlugt's stunning beauty series "Look Up" on the pages of UK magazine 10-TEN, as well as other editorials on the pages of this month's Dutch magazines MAN and BLVD and French View on Colour and S.
Italy looks for his much admired series "Skin Colour Card", "Buds" and "I like..." on the walls of the Museum of Art in Naples, Florida and at Crysalis, Puglia Contemporary Art Biennale in Bari.

His latest TV commercials for "Eye Wish" and "Remington" are now being shown. And look out for his campaigns for "Eye Wish", "War Child", "Claudy Jongstra", "Schiphol" and "De Nederlansce Bank" on outdoor media and magazines.

Hans de Vries is well known for his vision on beauty. Based in Amsterdam, he creates the image for international beauty campaigns such as So Pure Natural Balance.

Make-up: Dominique Samuel
Styling: Angela Kuperus
Models: Ana Carmo & Sylvia v/d Klooster ( Elite)

Bronze AOP award for Jaap Vliegenthart last night in London
Jaap Vliegenthart is a well known Dutch photographer that works all over
the world. He recently shot campaigns for the French Airforce (L'Armee de l'air), Footlocker, Vodafone, VW and Orange.
He has won many prizes including last night's London AOP Bronze award for his series 'Coloured'. He is also nominated for the PANL awards later this month.

Next Summer (July 13 to September 4), Jaap's work will be shown in the Melkweg in Amsterdam.

0900-Sound Ads
Print seems to be getting less and less attention these days, which is why Artmiks have come up with a new concept to make print more challenging. The concept is "0900-SOUND ADS". Some of the "sound ads" are interactive and give responses while others are one-dimensional and do no more than tell an advertiser's story.

Creative management agency Unit C.M.A. agreed immediately to participate in this project. The photographers and illustrators represented by Unit C.M.A. all work at a highly professional and international level and delivered the 22 images to a professional standard and completely free of charge. Check out the website for their latest work.

PANL Awards Ceremony #14, Panama, March 30

Last year, more than 850 photographs were submitted for the annual PANL Awards, now in its 14th year. These prestigious awards are judged by an international jury and prizes are given for each category as well as the famous and prestigious PANL Award. Nominees and winners are published in the Photography Annual, as well as in the annual exhibition which this year will be at the Fotofestival Naarden. The competition is open to all members.
The Awards ceremony itself will be on March 30 at the Panama in Amsterdam, presented by stand-up comedian Howard Komproe, and followed by an after-show party.

Automatic Music is a "sound design and music company" with Otto van den Toorn as lead composer. They specialise in experimental and energetic soundtracks for commercials and short films. They also create powerful 'sound logos' for companies and music for games.

Automatic Music consider that making sound effects a part of the musical composition is a way of stamping music on to the picture.

Work ranges from Adidas, Nike, and Foot Locker through MTV to the DutchAirforce.

In cooperation with Biotherm,  Ulla Models organizes the Biotherm Attitude Casting. Ulla Models will choose the Dutch Biotherm Girl at the finals on May 21 in Amsterdam. The winner will travel to Paris and participate in the International contest to become the International Biotherm Girl of the year. Read all about it at Ulla's website.

Recently Ulla Models opened a celebrity division with famous Dutch actors and actresses.

Ulla Models also has great new Dutch faces such as Mark and Cato. Mark did shows for Jil Sander, Prada, Moschino, Miu Miu and editorials such as 10 magazine, Avantgarde and Man Magazine. Cato got booked for Marie Claire, Grazia and Elle.

Ulla says: "We are scouting so watch out!"

The Lloyd Hotel, situated in the heart of Amsterdam's Eastern Docklands Area, is a new hotel in Amsterdam. Renowned Dutch architects, designers and artists have transformed this monument, dating from 1921, into a hotel where many inhabitants of Amsterdam, international artists, tourists and business people can feel at home.

All 116 rooms - with a luxury rating from one to five stars - differ in size and interior. Interior decoration is a combination of modern Dutch design and timeless classics. The hotel was rebuilt by famous Rotterdam architects MVRDV.

La Chambre Obscure: sexy as hell...

The former white room of the lounge of supperclub, has been rebuilt into a totally new area named La Chambre Obscure (also known as 'supperclub darkroom').
La Chambre Obscure, designed by Concrete, has become a sexy, defiant space, entirely in black. The walls now contain seven folding beds which, when folded up, make way for a spacious dance floor. Folded out, they become comfortable beds to sit or lie down on.
Hanging from the ceiling, LCD screens project various VJ images.