Diego Cappella is an award-winning photographer with over 20 years of experience in advertising. His extensive work in the industry has made him an expert in capturing images that sell. Diego is able to help clients craft comprehensive and consistent advertising concepts for use across varied platforms.

Diego specialises in industrial and architectural photography. His background in advertising has taught him how best to convey the images necessary to reach his clients’ goals. Whether introducing a new technological development, machinery, workers in action, or construction projects, Cappella is careful to fully understand the audience, purpose, and brand sensibility of his client companies.

Diego’s clients include Siemens, Stanley Black & Decker, ABB, Justrite Safety Group, Poclain, Almaco, Land South Construction, Cell Science Systems, Royal Caribbean, Phoenix Lighting and many more.

Diego Cappella is a multi-award-winning industrial and commercial photographer serving architects, builders, and manufacturers, among others. Based in Miami, Cappella also works internationally and across the United States. Cappella focuses on getting to know his clients’ goals and the brands they represent. This focus has distinguished Cappella as he delivers compelling, brand-consistent images that meet the highest standards in the industry.

Cappella draws from a wide range of experience as a creative in the advertising industry. He applies a holistic approach to all of his work, marrying client company marketing goals with a keen eye for light and composition, producing images that not only speak to their purpose but also grab the attention of their audience as compelling photographic works.

Diego's extensive experience in the advertising industry made him an expert in capturing images that sell. Hence, he and his team now offer clients diverse branding and photography concepts, as well as execution plans that are significantly superior to those from competitors.

Ultimately, the Cappella Photography team endeavors to provide the highest standard of excellence in the photography industry. Currently, the studio primarily serves the entire United States, predominantly the East Coast, but is also open to conduct projects all over the world.

The studio specialises in the industrial, architectural, and commercial photography segments. However, it is openly seeking to challenging opportunities outside the aforementioned business areas.

Title: Blue Star

"Welding is one of the most important tasks at Innovative Growers Equipment's work stations. The peculiar combination of light, sounds and sparkles makes it a truly enchanting activity to watch and experience live, even though it is not suitable for the naked eye.

Through my lens, I was able to appreciate this fascinating and sophisticated job. As in many other professions, technology is stepping in and automating the overall process; however, these true artists of the torch will prevail due to their magnificent touch, skills and extraordinary creativity."