Andrea Varani
Andrea Varani
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Showcase Magazine
Andrea Varani
Fashion photographers
Andrea Varani first picked up a camera in the early 80s and thanks to a book he happened to find, discovered his talent almost by chance. The course of Andrea's career is quite amazing, as rather than succumb to any dominant model he has always been attracted by the evolutions of fashion, intuiting all its contradictions and creating his very own style.
Andrea's lens creates the look, the thrill, and the expression of the whole body underneath the clothes. The fashion he photographs is depicted as desirable but also possible.
The landscapes and the nature he explores introduce and describe the pleasure of enjoying the photograph as a variation of what is real. His accomplishments go far beyond fashion photography and reproduce his cultural and personal elements.
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Showcase Magazine
Andrea Varani
Advertising photographers
"Viewed as a whole, Andrea Varani's photos make us think of an album that a distinguished explorer continues to add to over the years, with images of trips to spectacular, at times remote places in the company of wonderous creatures.
They are portraits of landscapes in tones that are both icy and intimate, at the same time far removed yet similar in style, reminiscent of a documentary by Wenders who entrusts Irving Penn and other masters of the 20th century with the role of director of photography.
Places so geographically distant that only the constant search for beauty (that never breaks out into ostentation), can bring so intimately close together.
Thousands of miles flown each year, meticulous, frenetic organisation, frequent changes of programme, and finally, arrival in the most disparate landscapes with their alternating seasons, in order to capture beauty in a brief moment, and then return it with calm wonder. Fashion that is worn, interpreted at times with alienated postures, at others with bemused participation, becomes the cause and effect of every shot and every journey."
Recent clients include: Bulgari, Louis Vuitton, Rebecca Gioelli, Recarlo, Unoaerre, Nomination, Cotril, Foreyever, Alessandro Angelozzi Couture, Peter Langner, Wikini, I Am Bikini, Antinea and many more.
Recent Publications: Grazia, Madame Figaro, Harper’s Bazaar India, Elle, Cosmopolitan, Arbiter, Traveller.
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Showcase Magazine
Andrea Varani
Advertising photographers
"Viewed as a whole, Andrea Varani's photos make us think of an album that a distinguished explorer continues to add to over the years, with images of trips to spectacular, at times remote places in the company of wonderous creatures.
They are portraits of landscapes in tones that are both icy and intimate, at the same time far removed yet similar in style, reminiscent of a documentary by Wenders who entrusts Irving Penn and other masters of the 20th Century with the role of director of photography.
Places so geographically distant that only the constant search for beauty (that never breaks out into ostentation), can bring so intimately close together.
Thousands of miles flown each year, meticulous, frenetic organisation, frequent changes of programme, and finally, arrival in the most disparate landscapes with their alternating seasons, in order to capture beauty in a brief moment, and then return it with calm wonder. Fashion that is worn, interpreted at times with alienated postures, at others with bemused participation, becomes the cause and effect of every shot and every journey."
-
Showcase Magazine
Andrea Varani
Fashion photographers
"Viewed as a whole, Andrea Varani's photos make us think of an album that a distinguished explorer continues to add to over the years, with images of trips to spectacular, at times remote places in the company of wonderous creatures.
They are portraits of landscapes in tones that are both icy and intimate, at the same time far removed yet similar in style, reminiscent of a documentary by Wenders who entrusts Irving Penn and other masters of the 20th Century with the role of director of photography.
Places so geographically distant that only the constant search for beauty (that never breaks out into ostentation), can bring so intimately close together.
Thousands of miles flown each year, meticulous, frenetic organisation, frequent changes of programme, and finally, arrival in the most disparate landscapes with their alternating seasons, in order to capture beauty in a brief moment, and then return it with calm wonder. Fashion that is worn, interpreted at times with alienated postures, at others with bemused participation, becomes the cause and effect of every shot and every journey."
-
Showcase Magazine
Andrea Varani
Advertising photographers
Andrea Varani first picked up a camera in the early 80s and thanks to a book he happened to find, discovered his talent almost by chance. The course of Andrea's career is quite amazing, as rather than succumb to any dominant model, he has always been attracted by the evolutions of fashion, intuiting all its contradictions and creating his very own style.
Andrea's lens creates the look, the thrill, and the expression of the whole body underneath the clothes. The fashion he photographs is depicted as desirable but also possible.
The landscapes and the nature explored by Varani introduce and describe the pleasure of enjoying the photograph as a variation of what is real. His accomplishments go far beyond fashion photography and reproduce his cultural and personal elements.