With a wealth of expertise spanning more than 15 years in global productions, Lule Production stands as a comprehensive service provider headquartered in Italy.

"Our company adeptly oversees all facets of a production, from budgeting to meticulous location scouting. A particular forte lies in our ability to identify and secure the finest models for each shoot."

Lule prides itself on assembling a team of top-tier, highly skilled freelance professionals for every production, fostering a collaborative environment with a shared objective.

What sets Lule Production apart is its successful fusion of advertising and fashion, resulting in a unique and distinctive approach.

Eugenio Ormas is an eclectic spirit, with years of international experience, as an art director and creative strategic consultant, working on projects for high-demanding clients such as Moncler, Roger Vivier, Prada, Gucci, La Perla, Xintiandi Shanghai, Cordusio Spirits and many others.

He has been working with some of the best talents and brands on earth, on diverse assignments from 3D/CGI and animation to illustration, creative typography and corporate graphics, from digital activation to storytelling.

He supports brands to find the best solutions and the perfect complementary talents to fit their specific needs, translate business goals into visual solutions, applying to them the most creative artists.

From 2011 to 2018, he was the co-founder of SVPERBE Creative Visionaries, a liquid international awarded consultancy boutique. In the last years, he has lived in different cities — Lausanne, Zurich, Hong Kong and Shanghai.

He is also professor at Politecnico di Milano, for the Master course of Fashion Retail & Communication Lab.

Welcome to Showcase Italy, brought to you by Production Paradise. This issue features some of the leading creatives and companies working out of Italy.

More creative professionals and facilities for photographic and film production are available in our Rome (Photo / Film) and Milan (Photo / Film) directories.

Brands and publications including Missoni, Valentino, Sézane, HBO, Moncler, among others, have trusted these professionals with their latest advertising campaigns and editorial shoots.

Be sure to catch our recommended events:

• The 2024 edition of MIA Photo Fair will take place in Milan from 10 to 14 April at the Allianz MiCo. The upcoming edition will revolve around the theme of "Changing", addressing topics ranging from climate change to civil rights, and the challenges posed by social, economic and technological transformations.
• In Torino, CAMERA presents Robert Capa and Gerda Taro: Photography, Love, War, a major exhibition that recounts one of the crucial moments in 20th-century photography, the relationship between Robert Capa and Gerda Taro, tragically interrupted with the photographer’s death in Spain in 1937.

Our cover image was shot by Gaia Bonanomi for Parajumpers, and produced by Shoot in The Alps.

Timo Helgert, the visionary German artist, has carved a niche in the art world with his captivating virtual installations.

Renowned for seamlessly blending classical escapism with the hustle and bustle of modern city life, Helgert's work transcends traditional boundaries. His art serves as a visual escape, transporting viewers into dreamlike realms inspired by iconic locales like the Brooklyn Bridge in New York or the Galleria Vittorio Emanuele in Milan.

As the founder of the agency Vacades in 2012, Helgert has collaborated with industry such as Valentino, Tiffany & Co., Puma so and so on.

His unique ability to infuse imagination into everyday scenes has garnered international acclaim, making Timo Helgert a trailblazer in the realm of virtual art and a source of inspiration for those captivated by the intersection of technology and creativity.

Timo is represented by 1806 Agency.

Courage Production is a team that creates visually stunning stories on the beautiful landscapes of Italy.

"This fall we had the pleasure of working again with top brands, and we transformed some of Italy's iconic locations into beautiful backdrops for our shoots.

We started our journey at a sixteenth-century villa near Milan, where we shot the latest collection of Parisian fashion brand Sézane. In Turin's Royal Library, we showcased B&B Italia's timeless designs and commitment to craftsmanship, photographed by Richard Stapleton.

We also worked with Valentino and Rosie Huntington-Whiteley on their holiday campaign, using the interiors of a luxurious villa as the backdrop.

Finally, we went to Camogli, a picturesque coastal town in the region of Liguria in Italy, and shot Guess's bold new collection under the Ligurian sun. From grand villas to historic landmarks and vibrant coastal towns, we infused each project with a unique visual signature.

We are experts in cinematic storytelling and are dedicated to bringing your brand's narrative to life through our production work."

Sicily Production is a full service production company covering all Italy.

With 22 years in this business, they have gained access to the finest locations and the best resources available, which allow them to exceed every expectation while minimising the costs.

From budget management to location scouting and permits, equipment rental, travel logistics, talents, accommodations and catering etc - they cover it all.​

The office is managed by an elite group of experienced producers, coordinators and accounts personnel, that are all super passionate about each and every project whether it’s large scale campaigns, editorials, commercial or film productions.

​"Italy keeps teleporting us to unsuspected scenarios, and we can’t wait to share them with you!"

Clients include: Dolce & Gabbana, Vogue, Giorgio Armani, Puma, Pandora, Nanushka, Max Mara, Chloé, Heimat, H&M, Hugo Boss, Jo Malone, Zimmermann, Pandora, Zalando, Bond Eye, Sabyasachi, Marie Claire, Arket, Elle Magazine, Lillian West, Beymen Club, Bloomingdale's, Bolia, Net-a-Porter, Cosmopolitan, Adidas, Daks, Ecco, Maison Michel and many more.

Quotes can always be handled within 24 hours. For more information visit the website or call +39 347 688 1606.

Gianluigi Di Napoli is a globally renowned photographer known for his exceptional portraiture capturing the essence of numerous international talents and high-profile celebrities.

With an impressive client roster including Ferrari International Magazine, Vanity Fair, ICON Magazine, Corneliani, Sony Music, Universal Music, and more, he has become the preferred choice for those seeking top-notch photography.

Gianluigi has authored two photo books for renowned publishers and has gained critical acclaim for exhibition projects like 'Nel Cuore di Saltimbanco' and the MASKS project, establishing himself as an industry visionary.

When it comes to solving challenges on set, he's akin to the 'Mr. Wolf' of editorial photography, consistently exceeding client expectations through creative improvisation. His remarkable ability to foster intimacy and empathy with subjects, regardless of their background or experience, has made him a favorite among emerging talents and established celebrities. For a photographer with a contemporary edge, Gianluigi Di Napoli is your ultimate choice.

Noruwei is a production studio and collective that specialises in digital arts, photography, and illustration for the fashion and advertising industry. Noruwei's dedication to innovation and beauty brings together internationally acclaimed artists and diverse cultures in order to create unique and inspiring content.

"Our team in Rome carefully selects and manages our collective and staff with a strong workflow that emphasises our artists' skills. Our desire for creativity and enthusiasm for art drives us to scout the globe and create collaborations with both award-winning icons, as well as young new talents. We aim to highlight beauty and bring a fresh look to the creative space of visual projects.

Our primary clients include leading brands such as Campari Group, Fendi, Bvlgari, Timberland, Adidas, Procter & Gamble, Heineken, Toblerone and advertising agencies as VMLYR, Ogilvy, Publicis Italy and LePub Amsterdam.

Keep up with us by following our Instagram and Behance."

Andrea Sudati, a Milan-based advertising photographer and film director, specialises in capturing still life, jewellery, cosmetics, food, and beverages.

His photographic work places the product in the spotlight, with meticulous compositions and masterful use of lighting.

With accolades that include the GRAPHIS Silver Award in 2023 for beverage photography and the prestigious title of Number 1 World's Top Still Life Photographer from the One Eyeland Award in 2020, Andrea Sudati is a celebrated and accomplished artist in his field.

Clients include Schweppes, Coca-Cola/Royal Bliss, Recarlo, Lamborghini, Disaronno, OroSaiwa, Edgar Sopper Gin, Segafredo, Mondelèz, Faxe Beer, Fonzies, Collistar, Clio Makeup, Pupa and Piquadro.

Sicily Productions is a full service production company with base in Sicily, Sardinia and Milan. They execute and manage high-end productions for international clients - operating all over Italy.

Over the last 20 years, Sicily Productions has worked with the world’s top brands and most talented creatives - providing the most unique and valuable service for each project, whether it is large scale campaigns, editorials, commercial or film productions. 

They've been busy bees.

• Dolce & Gabbana Alta Moda in Puglia. Campaign shot by photographer Brett Lloyd and supermodel Mariacarla Boscono.
• Zimmermann joined us again for their Ready To Wear and Swimwear SS24 campaigns in Amalfi.
• D&G for Vogue by photographer Branislav Simoncik for Alta Moda.
• Porter Magazine shot their cover story in Sicily with photographer Sonia Szostak.
• Pandora x Game of Thrones shot their amazing campaign in the raw nature of Sicily.
• Rebecca Vallance from Australia joined us once again in Sicily. Photographer Pierre Toussaint.
• Bond Eye Swimwear SS24 in Sardinia. Photographer: Pierre Toussaint.

Clients include: Dolce & Gabbana, Vogue, Giorgio Armani, Pandora, Nanushka, Max Mara, Chloé, Heimat, H&M, Hugo Boss, Jo Malone, Zimmermann, Zalando, Bond Eye, Sabyasachi, Marie Claire, Arket, Elle, Lillian West, Beymen Club, Bloomingdale's, Bolia, Net a Porter, Cosmopolitan, Adidas, Daks, Ecco, Maison Michel and many more.

Quotes can always be handled within 24 hours. For more information visit the website or call +39 347 688 1606.