There isn't anything in Switzerland that you couldn’t find somewhere else in the world. Finland has more lakes, the glaciers in Iceland are bigger, the mountains in Nepal are higher and in Italy you will find more apricot orchards, but in Switzerland all of this is so close together, and let's not forget the outstanding classic and modern architecture.

Since 1999 Luminosa Production has provided a personalised service, tailored to the various needs and requirements for advertising fashion and editorial shoots. For both still and moving images in Switzerland and the countries around it.

Back to the roots, Luminosa opened this year again an office in Paradiso, Lugano - in the south of Switzerland, one of Europe's most beautiful and sunny regions, famous for its unique “Swiss-Mediterranean“ lifestyle.

Thomas Baumann is a Swiss Photographer based in Zurich and Thun, which is just next to the Swiss Alps. Therefore he loves to work in the mountain wilderness which he knows well as he does of sports up there. He loves to shoot staged portrait stories in nature as well as in urban or working settings for editorials or corporate clients.

He's versatile, he covers coordinating, shooting and post-production if needed and knows how to keep the budget low. He's a team player and loves to develop a shooting idea together with the client or in another creative team. 

Recent clients are British Airways, Air Zermatt, Leading Swiss Agencies and Swiss Science Council SSC.

Daniel Infanger, based in Basel and Zürich, has more than 20 years' experience in photography working across advertising, people and interiors and is also a director of corporate image films.

In 2015, Daniel founded Mount Harbor Films, and has broad experience in photography and post-production. Mount Harbour Films focuses on projects that combine photography and film, providing full service resolution from concept and pre-production to post-production.

Latest projects shown in this Showcase:

• Marie-Agnès Gillot – danced with the Paris Opera Ballet as an étoiles 
• BLB Executive Ground Transportation the art of chauffeuring, film and photo
• BLKB Campaigns - Summer and the actual autum campaign, film and photo
• Coop Hello Summer, film and photo
• Coop Pronto – Bikerepair, film and photo
• Energiedienst - their 1/2 yearly business report 

He is currently working on two film projects, a Super–8 Film and a film for cinema - both will be released in 2021.

He launches his new website in December 2020, be sure to check it out.

Olivier doesn’t define himself, as he believes this would be a limiting factor in terms of who he is and the work he produces. Travelling Europe and the world for projects and to feed his desire to meet international cultures, he sees himself as a free soul. His work reflects his style, by creating images he believes can only be his own. 

He knows that life comes to those who believe, and let go of control of the outcome. This comes out as being totally out of the box, and living out of the comfort zone, whilst feeling totally aligned with his work.

Celgène, Fujifilm, Profoto, Haute route, UNAIDS, UNICEF, Louis Vuitton, MontBlanc, have been early adopters of the visuals of Oliviers Borgognon. The Domaine du Crest and Banque Cantonale Neuchâteloise are following the footsteps, providing their trust in Olivier’s work. 

The industry trusts the high level of commitment of Olivier by frequently requesting him to perform as a conference speaker on topics such as the art of being authentic, or more technical talks on the outdoors and sports photographic industry.

Welcome to Showcase Switzerland, brought to you by Production Paradise. This issue features some of the leading photographers, directors, photo production and photo post production companies working out of Switzerland.

More creative professionals and facilities for photographic and film production are available in our Zurich Photo and Film directories.

Brands and publications including L’Officiel, Johnson&Johnson, Financial Times, Hamilton International, Energie Dienst, Baseler Kantonalbank, and SwissNational Science Foundation among others, have trusted these professionals with their latest advertising campaigns and editorial shoots.

At this times of current crisis, we hope our subscribers are staying safe and preparing to emerge even stronger, using this time to improve their skills, make new connections and plan new projects... or to relax and enjoy the impressive work from our members.

Our cover image was shot by Lauretta Suter, represented by René Hauser.

Fabian Häfeli is a specialist food photographer based in Zurich, Switzerland. Besides photography, Fabian has always had an interest in the world of cookery and therefore expressively shares his passion for food in his work.

Thanks to his excellent eye for colour, lighting and composition, he works with and satisfies clients such as the Bürgenstock Resort, Coop, The Dolder Grand and more. 

His recent work includes photography for a cook book by Lauren Wildbolz and the Color Cuisine gourmet food series for the Bürgenstock Resort. He's created a photographic concept and took the pictures for Tibits at ArtBasel 2020.

Fabian founded Fabian Häfeli Fotografie in 2007 and has been expressing his work creatively, professionally and successfully ever since.

ALL IN had the privilege to participate in two social projects. One of them was for a Swiss label that produces unique socks. "We had the pleasure to recreate movie scenes and let our creativity flow."

The second project was for an organisation that represents private disability assistance in Switzerland called Pro Infirmis. The photo locations were in a changing room and on top of a mountain, working with incredible people.

"It was truly magical and ALL IN loves to be part of unique productions that touches not only our eyes but also our minds."

Daniel Infanger, based in Basel and Zürich, has more than 20 years' experience in photography working across advertising, people and interiors and is also a director of corporate image films.

In 2015, Daniel founded Mount Harbor Films, and has broad experience in photography and post-production. Mount Harbour Films focuses on projects that combine photography and film, providing full service resolution from concept and pre-production to post-production.

It was a very successful year for Daniel with many exciting projects like two annual reports/magazines, as well as exciting film projects.

Latest projects shown in this Showcase:

• Coop – Little Fooby – internet and print campaign 
• Energiedienst annual report
• H105 interior shots
• BKB Basler Kantonalbank Magazine, board members.

Marco Aste is an internationally-commissioned advertising and editorial photographer.

His work with Migros Magazine was to photograph Swiss celebrities in their kitchens and their favorite meals. For him it was very interesting to see the contrast between private and public life.

It was very exciting for him to photograph the rebranding of the WIR Bank because it was more than just taking pictures: the cooperation with the client in the conceptualisation phase and the implementation period was very intense.

Weseta by Christian Fischbach and the Ehingerbc Zurich Agency also approached Marco  because they were enthusiastic about his photos and wanted his opinion in the concept and execution of their campaigns. 

While working with Straumann Group they gave him plenty of freedom to create his atmospheric black and white pictures that represent the new Straumann Group world of images.

Thomas Baumann is a Swiss photographer based in Thun and Zurich, thus he’s close to urban life as well as the mountain wilderness. He's specialised in corporate, editorial and people photography and loves to realise his shootings in alpine spots, of which he knows quite many because he spends a lot of time doing freeride skiing and biking. He’s also experienced in air to air shootings with helicopters and worked with Air Zermatt several times. 

He loves to partner with his clients to develop a shooting idea but has also learnt in his career that a plan or an idea might not work and therefore improvisation skills are required. 

Thomas also knows how to achieve a connection to his subjects and let them feel at ease, as a result he gets honest and genuine portraits. "I love to shoot emotional, striking, candid photographs which touch the viewer and convey a strong feeling of that moment."