brazil issue 379
Dec 2012
Retrato Falado
Sao Paulo - Claudia Secaf - Casting Director - Sao Paulo People Models
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Prod. Company Brazil: Film Planet São Paulo , Prod. Company - H.S.I. , US Agency: Ogilvy & Mather , Client: Coke , AGENCY , Executive Producer: Claire McDonald , LA PRODUCTION PERSONNEL , Executive Producer: Kim Dellara , Director: Diane Martel , Casting: Claudia Secaf (Retrato Falado Casa de Casting) & Renata Kalman ... see more
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Bronze Lions - Cannes 2012 , Client: Nike , Advertising Agency: F/Nazca Saatchi & Saatchi Brazil , Title: Addiction , Creative Direction: Eduardo Lima , Copywriter: Eduardo Lima/Pedro Prado , Art Direction: Rodrigo Castellari , Director: Jones/Tino , Casting: Claudia Secaf (Retrato Falado Casa de Casting) & Renata Kalman ... see more
Under the supervision and direction of Claudia Secaf, Retrato Falado produces and directs castings with an analytical and innovative approach to searching for new faces and talents.
The company offers a service open to directors, photographers, producers and creative agencies by continually researching and launching ideas, learning and teaching with the experience it gains.
Producing castings for more than 15 years, Claudia and the Retrato Falado crew offer more than just the traditional image bank of actors, actresses and models. The company also posseses an exclusive archive of alternative research (street casting), where it has captured the natural beauty of people of all ages and styles. Its low operational costs provide greater flexibility and lend a more natural feel to the final product.