An ELLE Style award nominee, Jonas was raised in a small town in the Danish countryside, surrounded by creative people. After starting out in life working in IT computer programming, he transitioned into working with Graphics. But Jonas’ passion for photography quickly began to bloom when he realised that he was taking beautiful pictures everywhere he travelled and was captivated by opportunities available to him using his first digital camera.

Jonas is a very technical photographer and is an observer of the fine details. In terms of fashion photography he believes the key to making models look their best is to get them back to the point where they are the most honest and truest to themselves.