germany issue 756
Jun 2019
Lopez Foto Design
Munich - Barcelona - People & Lifestyle and Architecture Photographers
Francisco Lopez is a photographer based between Nuremberg, Germany and Barcelona, Spain. He has been working across architecture, interior, exterior, corporate, industrial, people, portrait, lifestyle, product and still life since 1992.
For a product relaunch for a German pharmaceutical manufacturer, Francisco was asked to create a new world of images. His relaxed lifestyle shots were staged with a handful of models in a rented private home and garden, and in order to keep the images as natural as possible very little artificial light was used.
Above all, close cooperation with the advertising agency and the customer - who were both present for the shoot - was very important. The images are being used for internet, magazine advertisements, leaflets, brochures and posters.