Felix Shumack is an advertising and commercial photographer based out of London and specialises in sports and fitness imagery, both still and moving.

As part of the new breed of visual artists, Felix understands the modern paradigm of digital advertising and the unique opportunities and challenges it brings. Felix’s creative process is driven by this developing need to generate more with less, maintain a high level of quality and originality and speak with an authentic and consistent brand voice that engages with its audience across an ever-expanding number of channels. His imagery has won numerous international awards and been featured in print, online, social media and outdoor campaigns.

Felix loves being involved in the creative process and contributes greatly to the concept and styling of the projects he collaborates on. With creativity, diligent planning, excellent execution and great professionalism, Felix is a committed and reliable partner for agencies and clients alike.