new york issue 633
Feb 2017
Be Electric Studios
New York - Rental Studios for Photo & Film
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40' x 28’ cyclorama on Be Electric’s main stage, with full lighting grid and 900 amps of electricity
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The client lounge at Be Electric’s main stage
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The HMU area at Be Electric’s main stage
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Behind the scenes - Mizuno commercial , Heavy CGI shot entirely in Be Electric’s green screen studio
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Behind the scenes - debut film for the GMC Ukon Denali , In collaboration with Legs Media, Dazed and Confused , Featuring designer Michael Bastion and photographer Micheal Avedon
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Metallica “Hardwired to Self Destruct” album cover , Photographer: Herring & Herring
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Celebrity: Rita Ora , Photographer: Nicolas Moore , Magazine: Paper
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Editorial: Time Magazine , Project: Cover story on Air Bnb and Uber , Photographer: Chris Buck
Be Electric has a variety of production studios ranging from large photo and film stages with huge cycloramas, lighting grids and three phase power to intimate photo studio lofts featuring a shootable kitchen. It is also a full service equipment rental house with a fully stocked grip and electric inventory, and many tungsten, Kinoflo, and HMI units, as well as Profoto strobes and camera packages.
Be Electric excels at supporting the creation of compelling media and are a resource from start to finish in helping put together a shoot.
Clients include The Gap, Estee Lauder, Time Inc, Adidas, North Six, MTV, Balenciaga, Metallica, and American Express.