stockholm issue 373
Nov 2012
Mattias Edwall
Stockholm - photographers
"I photograph people, this is how I see it, whether it's a fashion assignment or a classic portrait. Right now, I'm working on a book of circus characters.
"The more pictures I take, the less difference there is between them. Regardless of whether it's a fashion, portrait or advertising job, I try to build a character that reaches out, every time.
"Photos must smell a bit. They assume a dimension that you may not be able to take on, but that creates a mood. My motto is that all images should tell a story."