Welcome to our latest edition of Showcase Switzerland, where we feature the exceptional talent and services within the Swiss commercial creative industry.

This issue highlights the work of renowned photographers, production companies, and model agencies.

The Alps provide the perfect backdrop for fashion and sports campaigns, as seen with Ride Magazine, Free People, and Calida underwear. Check out the videos from Varley – you'll enjoy the fashion and love the stunning scenery. Zurich, Basel and Geneva are fertile grounds for innovation and creativity. Keep reading to discover some of the country's top image makers.

Our featured editorial includes a selection of Tobias R. Dürring's studio portraits, where he skillfully highlights the individuality and expressions of each subject. Discover more exceptional creatives in our extensive Switzerland Directory and past issues of Showcase Switzerland.

Immerse yourself in the vibrant swiss cultural scene with these recommended events:

Sabine Weiss × Nathalie Boutté - Tribute: To mark the centenary of Sabine Weiss's birth, Photo Elysée in Lausanne is presenting an exhibition that pays tribute to the photographer and has invited the visual artist Nathalie Boutté to engage in dialogue with her work.

As the only Swiss festival dedicated to genre films, the Neuchâtel International Fantastic Film Festival will attract all who take interest in the power of the imagination from July 5 to 13.

Oliviero Toscani made history and revolutionised commercial communications. This exhibition covering Toscani’s entire oeuvre promises to prompt discussion of both social conventions and topical issues such as gender, racism, ethics, and aesthetics. At Museum für Gestaltung, Zurich.