It’s not possible, they said!

Barry was approached by Bulletproof as they wanted Milka to be seen like never before larger than life, immersing the viewer into the wonderful ingredients of each variation activating a sensory experience leaving the viewer in no doubt ‘ I want it now ‘ Each chocolate had something unique we wanted to show these imperfections that would add to the character of each flavour.

As well as dedicated stills campaign we also filmed the chocolate. The brief was to create a ‘ Reveal ‘ taking the viewer on a journey heroing a piece of chocolate while slowly pulling back the famous lilac wrapper. We perfected the move using Motion control and practical effect for the wrapper. 

Virtual Production is gaining momentum and Barry has collaborated with G6virtualproduction to showcase this latest LED wall and motion control solution. 

Being able to bring any location to the studio will prove invaluable for many productions.

For latest projects and behind the scenes follow Barry on instagram

Latest work include Diet Coke, Twinnings Tea, Gong Cha bubble tea, Milka & Bel Vita.Barry is represented by Agent-at-Large