awards 2022
Sep 2022
Lol Johnson
London
Title: Untitled 2022
"The image was shot as part of a kids fashion editorial commissioned by Luna Magazine, looking to the classic British greasy spoon for inspiration. The story was a humorous portrait of a gang of kids messing around in their local cafe. We took a crew to the seaside for the day and let the models get to know each other. As the day progressed the kids relaxed into their roles and began messing around - even getting a little bored and silly at times! This image was taken towards the end of the afternoon, and probably sums up how they were feeling by that point! The result feels real and natural, which is exactly what I was looking for."