Car and lifestyle photographer Oliver Paffrath began his career shooting fashion imagery, and he has used this skill honed from fashion shoots to bring his unique style and lighting techniques to his car and automotive photography. Oliver also combines these techniques to create eye-catching and appealing motion and CGI content.

He now shoots for the world’s biggest car manufacturers on global advertising campaigns and car lifestyle brochures. Germany based, Oliver’s focus is on the ability to meet clients main restraints – timing, budget and quality in every production.

His extensive client list includes: Allianz, Adidas, ABN Amro, Audi, ATU, BMW, Chevrolet, Credit Suisse, Honda, Hyundai, Lexus, Mercedes-Benz, McLaren, Mazda, Nissan, Peugeot, Renault, Škoda, Seat, Toyota and Volkswagen.