Lorentz Gullachsen
London
Lorentz Gullachsen is well known for his landscape and portrait advertising work, and also has years of experience working on annual reports and corporate communication. Gullachsen loves the variety that industry and corporate commissions provide, from the shop floor to the board room, the wind-farms of Andalusia to the logistics companies in the North of England, and from farming to pharmaceuticals. Gullachsen works to produce effective visual communication using a wide variety of camera systems, lighting rigs and the best light of all: nature's.
After a commission to update and illustrate a photography text book, Gullachsen has been working in the UK, Italy and Spain on a variety of projects.
"Every project is unique. It's the photographer's job to ensure that each image communicates and that the whole collection is a cohesive body that satisfies the designers vision and compliments the clients brand."