corporate, industrial and healthcare photography & motion

Apr 2024

Michael Matsil

New Mexico

“As a photographer who considers ‘place’ and ‘context’ as principal motivators of their work, landscapes of an ‘industrial’ nature are a challenge and a delight for me to step up to. My approach favours views of ‘the built landscape in transition.’

As with all of my photography, the interpretive process begins by gathering within the camera frame the specific nature of colour, materiality and atmosphere. That process in turn transposes the often ‘busy’ nature of industry into an uncluttered scene that communicates the more intangible aspects of the industrial and corporate worlds. My industrial clients appreciate the photographs as not just mere description, but rather an extension of their corporate image, brand and mission.

That’s what I offer my industrial and corporate clients: honesty, clarity and meaning.”