food & drink photography & motion
Nov 2018
Carlin Creative
Chicago
Carlin Creative is genuinely fascinated by creating a narrative with light, composition, and texture.
Carlin Creative's approach to photography is nailing the first incredible, but in some cases "safe" image, like in any photoshoot you may have been in. Then, she quickly gathers a collection of angles, tweaking light and objects as we move around the set. In some cases these images become the hero and that first image becomes second best. Her team allows time and creativity to improve upon incredible. She has found these extra vignettes of product or mood to be extremely valuable to her clients, especially with the need to promote on social media and for those who want to build a library of images. She believes that investigating other angles can lead to more intriguing and unpredictable hero images, while at the same time create a story of supporting images. This will add value to each photoshoot by being able to portray your brand to consumers in various ways.
Visit Carlin Creative's website for more information.