Piotr Gregorczyk is a London-based tabletop director and photographer specialising in food, liquids, drinks, chocolate and ice-cream.

He is best known for his stills exploring the concept of weightlessness of food and drink in zero gravity in early 2010’s. Piotr has become an internationally recognised tabletop food director specialising in ice-cream and chocolate for TVC tabletop. His work is all about technical storytelling. He loves to explore different techniques to get the best creative solutions for any brief.

Working with a network of best model-makers, food and prop stylists, riggers, set builders, SFX artists and motion control high speed studios, Piotr has built a reputation for creating dynamic, mouth watering and graphic food images.

“It’s so exciting to be shooting OOH stills campaigns as well as directing TVC commercials in the UK and abroad.“

Clients include: KitKat, Mondelēz, Nestlé, Diageo, McDonald’s, Smeg, Morrisons, Camelot, Migros, Lidl, Greggs, Waitrose, American Express, SC Johnson, Smirnoff, Knorr, Bud Light, Harrods, to name a few.

He is represented for film by Food Hall London. Visit Piotr's website or click to get to FoodHall.

Follow Piotr on his Photography and his Film Instagram, LinkedIn, or see his latest reel on Vimeo.