GLOBAL ADVERTISING PHOTOGRAPHY Feb 2014

London: Sam Robinson

"Work hard, have fun, be nice. This is the simple way I like to work on all projects.

"2013 was a fantastic year; I have travelled to new places and met some amazing people. Here's some fun we've had over the last 12 months.

"The first project was shooting for new ethical clothing brand The Fableists. Joining forces with the fantastic creative agency Brothers and Sisters and working with Matt Cooper the founder of the brand made for a great shoot.

"One of my favourite stories of the year was a shoot for Nike, a brand I have always loved and wanted to shoot for. Shooting in my favourite city and motherland of Barcelona combined to be an incredible shoot with great results.

"When New Look needed a ‘new look’, they approached me to work alongside their in-house creative team and the incredible designers at & Smith to work on the re-brand of the fashion store. The series here is taken from a shoot in Scotland for the New Look 915 range.

"Photography and film are my passion, I enjoy every moment and I strive to make sure all those involved have the same joy working with me."

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