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GLOBAL ADVERTISING PHOTOGRAPHY + MOTION Jul 2015
Sydney: Darren Capp Photography
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Client: Mercedes-Benz China - Vehicle E-Class 400L Sport
Advertising Agency: BBDO Beijing
Creative Direction: Martin Gruenhoff
Production: T&W International, Shanghai
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Client: Mercedes-Benz China - Vehicle E-Class 400L Sport
Advertising Agency: BBDO Beijing
Creative Direction: Martin Gruenhoff
Production: T&W International, Shanghai
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Client: Mercedes-Benz China - Vehicle E-Class 400L Sport
Advertising Agency: BBDO Beijing
Creative Direction: Martin Gruenhoff
Production: T&W International, Shanghai
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Client: Mercedes-Benz China - Vehicle E-Class 400L
Advertising Agency: BBDO Beijing
Creative Direction: Martin Gruenhoff
Production: T&W International, Shanghai
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Client: Mercedes-Benz Australasia - Vehicle B-Class 250 4matic
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Client: Mercedes-Benz Australasia - Vehicle B-Class 250 4matic
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Client: Mercedes-Benz Australasia - Vehicle B-Class 250 4matic
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Client: Lexus Australia - Vehicle Lexus IS350 F Sport
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Client: Lexus Australia - Vehicle Lexus IS350 F Sport
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Client: Lexus Australia - Vehicle Lexus IS350 F Sport
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Client: Mercedes-Benz Australasia - Vehicle E-Class Coupe Sport
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Client: Mercedes-Benz Australasia - Vehicle CLS-Class
Darren Capp shoots cars in India, China and Australia. Auto photography is his passion, has been for over 25 years since he completed a photographic degree in Melbourne. He infuses drama and style into a broad cinematic look, complimenting the car through the cues of each location.
Over the last 12 months major assignments through his agent Sunny S. Alex covering the updated Renault Scala for L&K Saatchi India included avoiding heavy downpours across stunning locations in steamy New Delhi. Venturing to an extremely cold but beautifully sunny Beijing, China, Darren and his Chinese production team shot the Mercedes E400 Sport range for BBDO Beijing. Locally, Darren utilised Melbourne’s strong architectural style as locations for campaigns including the Mercedes-Benz B-Class 250 4Matic and the Lexus IS350 F Sport.
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