sport photography
Jun 2013
Frithjof Ohm + Pretzsch
Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
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BMW Running , Client: BMW AG , Advertising Agency: Serviceplan Hamburg
Catching the one-of-a-kind-moment of an athlete's movement, showing tension, speed, power and spirit in just one shot is extremely difficult both creatively and technically.
Frithjof + Matthias regularly face this challenge artistically in work for clients such as ODLO, SKY, Men's Health Magazine, BMW, German Television, Volkswagen and Continental.
Recent projects include BMW Running with 2013 collections from Adidas and Asics, ODLO International new sports underwear packaging, and the latest cover of Men's Health Magazine.