Founded by Sirma Newberry, Iconic Crew is an independent, full service production company based in London, with a vast network of contacts around the world.

The company has successfully produced both film and photo shoots in Europe, America, the Middle East and Africa, collaborating with highly talented and well known photographers, directors, creative and art directors, and talents.

Regardless of budget or scope of the production, the aim is to always produce outstanding shoots and make sure the client, the talent and the team are well looked after.

Iconic Crew recently produced shoots in Iceland, Namibia, Turkey and Italy making sure to deliver on time and within budget. Services include art buying, budget management, bookings (hair stylist, make-up artist, stylist, props buyer and set designer, manicurist, colourist, tailor, etc.), casting, creative consultancy, equipment hire, location services (including permits), post-production and travel coordination.

Founded by Sirma Newberry, Iconic Crew is an independent, full service production company based in London, with a vast network of contacts around the world.

The company has successfully produced both film and photo shoots in Europe, America, the Middle East and Africa, collaborating with highly talented and well known photographers, directors, creative and art directors, and talents.

Regardless of budget or scope of the production, the aim is to always produce outstanding shoots and make sure the client, the talent and the team are well looked after.

Iconic Crew recently produced shoots in Iceland, Namibia, Turkey and Italy making sure to deliver on time and within budget. Services include art buying, budget management, bookings (hair stylist, make-up artist, stylist, props buyer and set designer, manicurist, colourist, tailor, etc.), casting, creative consultancy, equipment hire, location services (including permits), post-production and travel coordination.