As one of the most successful advertising photographers in the automotive arena, Terry Collier has established an enviable reputation as the recipient of over 100 international awards. He continues to push the boundaries of creativity within the camera.

Known particularly for his lighting skills, Terry believes that photography is an art, but also most importantly a craft in which the photographers' role is to take the creative director's vision to the ultimate level.

Terry maintains that "in a highly competitive business, you have to offer something different. Instead of doing things the same way; push the envelope to stay fresh and on top of your game."