Welcome to our new edition of Showcase New York. This edition features the work of talented photographers and directors, as well as a selection of top full-service production companies and one rental studio.

In this edition of the Showcase, you'll discover a cover shoot featuring Academy Award nominee Lily Gladstone, a Volvo commercial that celebrates the beauty in small details, and a series of back-lit snack food photographs that are as playful as they are artful.

Our featured editorial was captured by Clara Pafundi. 'Market couture' was captured for Eazy Tiger magazine by Clara, an Argentinian-born photographer & director currently residing in Brooklyn. Further discover outstanding creatives in our New York Directory and previous issues of Showcase Magazine.

The city is hosting an array of event-worthy photographic exhibitions, including:

Brooklyn Museum hosts Paul McCartney Photographs 1963–64: Eyes of the Storm. The Beatles’ founding member captured the frenzy of Beatlemania on his Pentax camera. More than 250 of his photos reveal his singular vantage point at the center of this whirlwind of attention and adoration. Many of the prints buzz with the electricity of 1960s New York City.

Fotografiska New York presents the first major retrospective in the United States of the invisible artist Vivian Maier’s extraordinary work. Maier spent her early years in New York City, where she began to photograph the world around her and develop a visual language, all while working as a nanny.

The Bronx Documentary Center (BDC) holds its 7th annual Latin American Foto Festival (LAFF) from July 11-28, featuring large-scale photographs by both emerging and established, award-winning photographers.

John Grande, a photographer based in NYC, specialises in still life for advertising.

With a keen fascination for light and shadow, John is an expert rigger and set tinkerer. He is also a master retoucher with extensive experience in the advertising industry.

His recent work includes commercial projects for Kraft Heinz brands like Lunchables. Personal projects feature backlit snack foods, such as the showcased photos of chips and crackers.

John operates from his studio on West 28th Street in Manhattan.

Freddy Clark is a commercial advertising photographer based in the New York City area, specialising in capturing vibrant photographs that make drinks look so enticing you’ll want to reach in and drink them. His work is highly detailed and has been described as "taken right out of a sexy speakeasy lounge".

With a passion for studio work and collaborating with clients, he brings a contagious excitement to every project. His mastery of both artificial and natural lighting ensures captivating photography that will elevate your campaign to new heights. Whether he is creating splashes and pours or working with Artificial Intelligence and video screens, photographs will be cutting edge yet timeless.

Call +1 732-666-8012 to talk about your needs.

"Hello, creatives in NYC!

Capturing your audience’s attention amidst the digital noise requires compelling visuals. Eye-catching images that stop the scroll and spark curiosity are essential to engage viewers. As an expert in food and drink photography and video, including cinemagraphs, parallax, stop-motion, and animated GIFs, I’ve brought countless campaigns to life, engaging digital audiences for my clients.

With Brent Herrig Creative, I’m dedicated to helping you exceed your clients’ expectations by transforming their vision into appetising, breathtaking imagery. Top brands like Belvedere, Regal Cinema, Pepsi, and Shake Shack trust me to capture their vision for food, drinks, portraits, and hospitality in a seamless, stress-free way.

Based in New York and London, I shoot globally and handle productions of all sizes. Ready to elevate your next project with stunning visuals? Reach out to discuss your creative goals, and let’s create amazing food and drink imagery together."

Peter Baiamonte is based in New York City. He wants to tell you a story, give you a glimpse of a place, and communicate a sense of meaning with his images. He loves to reveal the personality of his subjects.

A native New Yorker, Peter Baiamonte has worked in the photo industry since the mid-90s, accumulating many years of crew work before moving into his own projects.

Peter’s work includes many styles and disciplines: portraiture, lifestyle, landscape, travel, and sports, among others. He splits his time between New York City and the Massachusetts Berkshires, working regularly with clients in New York and Boston as well as the entirety of New England.

Work in this Showcase includes recent work for University of the Pacific. The subjects were business students, on tour in New York City, meeting contacts at several financial firms. Other work includes new images for Wyckoff Heights Medical Center and Saranko, a design firm; a cover photo from a shoot for Berkshire Magazine; an image from a shoot used to populate a new website for investment firm First Manhattan Co., and coverage for Fullstory, an information technology company.

Kindly Productions is a full-service production company with extensive experience in New York City, Los Angeles, across the United States, and around the world.

"Motion or stills, our work spans industries from automotive, tech, and sports to apparel, celebrity, and fashion. With the ever-growing demand for content, we are always prepared to push ourselves and find creative and practical solutions for any project.

Broadcast, social media, editorial and advertising: our wide-ranging client list includes Google, Time Magazine, Lululemon, Tatcha, Netflix, Royal Caribbean, Sports Illustrated, Under Armour, Rolling Stone, The Cut, Samsung, Toyota, WSJ Magazine, Calvin Klein, Mazda, Verizon, Disney, and more.

Our aim is to always meet any needs in a collaborative space with good vibes from start to finish."

Mayo Studios is the leading production studio in New York City, complete with an in-house set shop.

It boasts over 10,000 square feet of shooting space, perfect for productions of any size. The studio’s in-house team can build custom sets tailored to your needs. Additionally, their extensive prop collection includes hundreds of pieces of furniture, lighting, and accessories.

Studio highlights:

• 10,000 sq ft shooting space, 14-foot ceiling height
• 2 Standing House sets available
• 3-Phase 300 AMP power
• North and East exposure, blackout capable
• Private conference area and mobile wardrobe area
• Pressing tables and tailoring area with steamers
• Dedicated freight elevator with 24/7 access
• HVAC throughout

Mayo Studios’ versatile space is designed to meet the specific needs of any production.

Located in Long Island City, Mayo Studios is just minutes from midtown Manhattan and Brooklyn, easily accessible via the 7, E, M, R, and G trains. Metered on-street parking is available. The studio is also neighbors with two major prop houses, Newel Props and Prop-n-Spoon, located in the same building.

For more information on creative or production support, contact Mayo to explore their additional services.

"Hey, UK creatives! The art of capturing your audience's attention amidst the digital clamour lies in compelling, delectable visuals. Captivating images that stop the scroll and spark curiosity are the essential ingredients to engage viewers. As an expert in crafting visually enticing food and drink photography and videos, along with vivid cinemagraphs, stirring parallax, lively stop-motion, and animated GIFs, I’ve brought countless campaigns to life, stimulating the taste buds of digital audiences for my clients.

With Brent Herrig Creative, I’m devoted to exceeding your expectations by impeccably translating the vision into appetising, breathtaking imagery. Renowned brands such as Belvedere, Pepsi, Botanist, and Shake Shack rely on me to capture their vision for food, drinks, portraits, and hospitality in a stress-free manner.

Eager to explore how I can amplify your next project with delectable visuals? Reach out directly to discuss your creative goals, and let's collaboratively turn them into amazing food and drink imagery together."

Adrian T. Baird specialises in healthcare, industrial and lifestyle photography and is based in São Miguel, Azores. He works with the clients’ existing employees as well as hired talent to capture natural and realistic images.

Adrian understands the need to produce large volumes of work in complex scenarios while maintaining an easy-going feel on every project. Having grown up working at a rural saw mill, to living in NYC employed by luxury art brands, to living on a farm in Azores, his breadth of experience has given him the ability to relate to a wide variety of personalities and professionals.

Two of his most recent projects include an international safety campaign for Honeywell and showcasing high-end, sustainable farming and production practices for La Minita Coffee in Costa Rica.

Adrian has created work for Honeywell, AbbVie, CVS, Carmax, DraftKings, and SimpliSafe as well as several others.

Jenny Haapala is a Los Angeles-based fashion and wardrobe stylist who specialises in commercial, editorial and celebrity styling as well as personal shopping and styling.

Born in Finland into a family of artists, it was clear since age two that she had strong calling to express herself through clothing and fashion, always picking outfits for herself and her brothers and cousins. Jenny has always had interest and love towards pop and youth culture but also appreciation for heritage brands. You can see both of these elements in her styling.

Before moving to NYC in 2013 to pursue career in styling, she worked as a buyer for high end street wear boutique and an in-house stylist and creative consultant for a denim company.

Jenny relocated to Los Angeles in 2020, but travels all over the country for ad campaigns and music videos. Her clients include Nike, Puma, Android, Apple, Bose, Lacoste, New Balance and Levi’s among others. Her editorial work has been published in magazines like Flaunt, Paper, Wonderland and Highsnobiety.