PEOPLE & LIFESTYLE PHOTOGRAPHY & MOTION Jul 2024

This Spotlight focuses on the colorful and joyful photography of Anatol Gottfried, capturing the essence of celebration and camaraderie. Each image bursts with vibrant hues and dynamic compositions, reflecting Anatol's keen eye for details and his ability to bring out the easiness in his subjects.

In Madrid, Studio X and Hogarth teamed up with Anatol to realise a new campaign for Coca-Cola and Jack Daniel’s, targeting the vibrant festival season. The key visuals center around the idea of bringing a friend squad together to celebrate their special bond and honor friendship above everything else - a natural habitat for Anatol, he creates this vivid imagery effortlessly.

Earlier this year in South Africa, Anatol produced more content with Coca-Cola, focusing on the empowering theme of girl power. These images capture moments of joy, camaraderie and resilience, highlighting the powerful bond and dynamic energy of women coming together. Through his lens, Anatol beautifully portrays the essence of girl power, showcasing not only the individuality of each subject but also their collective strength.

Driven by passion, Anatol is always hungry for new adventures - always keen to rock your production.

For more work please check his website and follow him on Instagram.

"Out in nature there is a solace, whether with friends, family or alone. It is a place of healing and spirituality, back to the roots of humanity outside the four walls of isolation."

Cameron is represented by The Gren Group.

"It’s all about the acting!

A photograph with people is made up by light, environment, props, models, makeup, wardrobe... but above all of those is the acting. Acting is where the essence and the life of the photograph are found. We put a lot of emphasis on directing the actors; that’s where we go all in. We need the final image to convey everything we mean, and we get to that result on set by guiding the actors toward our vision.

We commit and delve into the emotional aspect, working together to achieve what we envisioned."

Deep connection and humanity are at the heart of Jason’s work. A natural storyteller, Jason is expert in creating atmospheric compositions, conveying spontaneous emotional moments in a curated environment. He draws us in, making the ordinary extraordinary.

Jason loves finding compelling stories and retelling them through his imagery.  He loves to celebrate people, in all shapes and forms.

Jason and his talented cinematography team shoot stills and direct motion simultaneously to deliver coordinated stills and moving imagery.

Horton-Stephens have been London's leading photographers' agents for longer than anyone can remember. 

Featured in this Spotlight is a selection of new people & lifestyle work, but be sure to visit the site for a full run-down, including their most recent signings Samuel McElwee and Megan Eagles, plus many new galleries including James Bowden’s 'Life, Love Food'.

Other than that it’s been a blur! Samuel L. Jackson,  De Niro (again), through to Gemma Atkinson, Sam Thompson and Fleur East, with Cannes Awards, Creative Circle Awards (two Gold, two Silver) and a D&AD pencil.

Horton-Stephens is well-known for representing a world-class group of photographers, but moving image has become a bigger and bigger part of what the team do. Great production remains key to the success of all their shoots. They are friendly and approachable, with an encyclopedic knowledge of lighting, casting, locations (in the UK and worldwide), set building, timings, post-production, CGI and moving image - whether shooting TVCs or on the back of TVCs (a very particular challenge that they deal with often, where they only have moments to get the shot), they have done it all.

Head over to their Latest News section of the website to see recent projects and more.

Joseph Keller is a Boston-based lifestyle photographer with 27 years of experience, specialising in lifestyle and food photography for the hospitality and food industries.

Frequently hired for his dual expertise, Joseph excels in capturing natural, spontaneous moments with people as well as crafting beautiful food imagery. His clients appreciate his ability to blend both subjects seamlessly.

Comfortable in both studio settings and on location, Joseph has produced stunning work for numerous clients, including Homewood Suites Hotels, iRobot, Keurig, and the Massachusetts Office of Travel & Tourism.

Mateusz Nasternak is a lifestyle and advertising photographer whose work is deeply rooted in storytelling. Each photograph he takes is designed to tell a compelling story, drawing viewers into the narrative. His images are not just snapshots, but tales that resonate and engage their audience.

As a creative photographer, Mateusz handles projects from start to finish, crafting brand strategies, and also works within creative teams to build and refine stories. He has a unique talent for capturing genuine emotions such as happiness and joy, making his work both visually and emotionally impactful.

Based in Poland, Mateusz also works internationally, serving clients around the world. He enjoys experimenting with light and composing images that are aesthetically pleasing and narratively rich, consistently blending creativity with storytelling in his photography.

Clients who trusted his vision are Nike, Adidas, 4F, Reebok, Huawei, Xiaomi, Philips, Samsung, Bosch, Kinder Bueno, Ferrero, Milka, BNP, Raiffeisen, Santander, MasterCard, Jaguar, Range Rover, Peugeot, Dacia, Orange and T-mobile.

Matt's portraits and lifestyle images draw you into the moment, making you an integral part of the experience. His commercial and personal work blend seamlessly, capturing life in an honest and unfiltered way.

Based in Philadelphia, Matt serves clients both nationally and internationally, ranging from global corporations like Millennium Management, Burger King, and Lavazza, to local institutions like The Pennsylvania Academy of Fine Arts, City Fitness, and The Philadelphia Convention & Visitors Bureau.

For inquiries and requests, explore his website and reach out to Matt today.

Matthew Kaplan is an artist, filmmaker, photographer and editor based in Miami, Florida. Discovering his love for art and visual media at a young age, he grew his skill sets learning various digital and physical mediums via internet tutorials. His talent and determination led him to work at several record labels and media companies in his late teens.

After moving to Los Angeles in his early 20’s, he worked as a freelancer collaborating with brands such as Crocs, Don Julio, GQ and Nike. Directing their visuals and photographing campaigns and editorials.

Currently Matthew is working on a series of artbooks that explore physical mediums and archival photos, as well as directing and developing various short films. His latest short film “Precious Moments” was premiered at the Los Angeles International Film Festival.

"Born into a family of photographers, I have always been surrounded by beautiful images. Receiving my first camera at 12 years old, I have never stopped learning and educating myself on the art of photography.

My taste for adventure and travel awakened my desire for photojournalism and documentary photography. This was the main focus of my work during the first years of my career. However, over the years, I have worked extensively on commercial projects such as still life, lifestyle, and architecture/interiors.

I always aspire to have my images tell real stories and evoke emotion, while simultaneously meeting the client's brief.

With 20+ years of experience, I have been based in Dubai for the past 10 years. I am a Marriott Luxury Collection & JW Marriott Brand approved photographer.

Ready to take on assignments worldwide.

Clients include: Pestana Hotels, Meydan Hotel, Bab Al Shams Hotel, Address Downtown, Rove Hotel, Intercontinental, Waldorf & Astoria, Emaar, Noon, Bloomingdales, Harvey Nichols, Panerai, Richard Mille, Chanel, Fendi, Etihad, Nissan, Chevrolet, ADGSEC, TRA, Bvlgari, Al Tayer, Portugal Tourism, Gap, New Balance, Nike, Snapchat, Daikin, Dubai Tourism, Marriott Hotels, and many more."

Nick Hall is a Brit now living on an island near Seattle along with his four wild children. He is renowned for his cinematic global advertising campaigns and human-nature documentary projects.

Originally a wildlife scientist and biodiversity conservationist, Nick blends his passion for the natural world with the specific needs of global brands and Fortune 500 advertising clients including American Airlines, Barclays Bank, BMW, Four Seasons, Intel, Nespresso, and Uber.

Nick is as comfortable photographing hunter gatherers solo in Tanzania as he is shooting huge global advertising campaigns. Known throughout the industry as a gentle and immersive photographer, Nick brings an inclusive and thoughtful energy to all his projects allowing him to capture deeply emotional and iconic imagery that celebrates our connections to one another and the world all around us.

Lifestyle photographers and filmmakers are a very common commodity these days, as creatives understand the value of connecting with customers through real and spontaneous imagery. However, there are very few who are expert exponents of this art and fewer who have helped it to evolve.

Nigel and his team have a way of working with people, both old and young, to deliver amazing lifestyle imagery that is believable and captivating, drawing the viewer into a world they wish to inhabit. Shooting pharmaceuticals, outdoor clothing, sports, electronics, underwater, and drinks, their unique style is highly regarded by many advertising agencies.

Understanding the need to produce large numbers of assets for clients, his team has a working relationship delivering film and stills together, utilising valuable time efficiently. Their ability to make everyone feel at ease on set, with no hierarchy, allows talent to be themselves and to deliver work that feels un-faked and engaging. "This is the real ability to create great lifestyle," he explains: "we are just conductors; the talent creates the music."

For over 30 years, OMS Photography has been helping clients tell their stories through stunning photography and videography. Their approach to lifestyle photography is characterised by a keen eye for emotion and the ability to capture authentic moments. From candid bursts of joy to introspective expressions and subtle interactions, OMS Photography excels at creating unique narratives that highlight the beauty of everyday life.

With a comprehensive in-house team of photographers, videographers, retouchers, and producers, OMS is fully equipped to handle projects of any scale. Their dedication to authenticity and storytelling makes them the perfect partner to bring your vision to life.

Check out some samples of their work here, or visit their website to see more of their portfolio.

Peter Baiamonte is based in New York City. He wants to tell stories, give a glimpse of a place, and communicate a sense of meaning with his images. He also loves revealing personality in people. Images in this spotlight cover a wide range of subjects: sports, environmental portraiture, travel, and studio portrait work.

Peter splits his time between New York City and the Massachusetts Berkshires, working regularly with clients in New York and Boston as well as the entirety of New England.

Work in this Spotlight includes recent photos from assignments for Berkshire Magazine, Wyckoff Heights Medical Center, University of the Pacific, Sarankco design firm, and the 32BJ Union Training Fund. These images were shot in New York and the New England region.

With an infectious laugh and disarming smile, Matthew Plexman has been behind the camera for over 40 years. His years of experience, affable nature and keen eye bring out the best in his subjects.

Matthew is known for creating images that reflect genuine warmth and authenticity. Supported by his experienced and professional production team, Plexman Studio has produced large scale lifestyle shoots for various local, national and global companies.

Rhys's passion for photographing people and lifestyle has become his artistic endeavour. When preparing to photograph a scene, he takes a methodical approach to framing, lighting and art direction, before directing subjects with a relaxed manner that enables a candid and natural result.

His analytical nature thrives on the challenge of breaking down lighting conditions: he will work hard to create an ideal setup that will showcase an image that is a balance of cinematic and editorial flair.

Rhys has recently been busy with global hotel brands including Barcelo, Dusit, Sofitel, Anantara and Ritz Carlton. He works closely in accordance with the client and individual branding guidelines to be certain he delivers what is needed, but he will advise, recommend and contribute to the creative process as necessary, whilst ensuring that his work will certainly impress and stand out.

He captures everyday moments for brand campaigns with authenticity and style, bringing stories to life through imagery. He excels in capturing the energy and intensity of every moment. With precision and passion, he freezes dynamic movements and evokes the thrill of competition through his lens.

With years of experience under his belt, he is confident in his ability to bring your projects to life, infusing them with his unique style and creative touch. His latest clients include agencies like Cuba Films and brands such as Nike, Red Bull, Deus Ex Machina, and others.

Beyond photography, Timo is an avid sport enthusiast, adventure seeker, and music lover.