PHOTO POST PRODUCTION & CGI Apr 2022

The BOOM team specialise in CGI illustration and animation, including character design, CGI modelling, texturing, animation and retouching for some of the largest global brands, including Apple, Coca-Cola, Gillette and Nike. In this Spotlight you will find two new projects: The Creative Healthcare Awards 2022 and Assos.

For the official opening title sequence for this year's Creative Healthcare Awards, words like elegance, beauty and awe would describe the style that BOOM wanted to identify with the Brick Award. Despite being notoriously known for being the toughest healthcare competition, the majestic prowess the Brick trophy itself encompasses cannot be denied. Visual effects, dynamics and cinematic camera transitions were perfectly balanced to create this masterpiece.

The Assos of Switzerland project was a collaborative piece that combines both CGI and live action shots. BOOM worked closely with the Identity Agency in order to create an electromagnetic aesthetic carried throughout the film, to emphasise the magnetism and innovation of the women’s bib shorts - designed with a magnetic closure system to provide more freedom and comfort whilst cycling.

BOOM have developed a thorough understanding of how to craft an image to communicate the right message and captivate the consumer. It’s no surprise that the team have been working together for almost ten years. Their keen eye on innovation and trends has earned them a place among the top commercial digital artists in the world.

Boom CGI is represented by JSR. See more here and follow the agency on Instagram for the latest projects.

Carioca Studio is a well-known image concept house highly acclaimed for their work, specialising in advertising imagery. From their central, fully enclosed studio in Bucharest, through a network of talented artists across Romania, Carioca can create their work safely and securely and share it internationally in the most extreme of situations.

Carioca has three in-house photographers and directors with artistic backgrounds and advertising experience. The company also has a team of 22 full-time employees organised into production, execution, post-production and CGI departments. All of Carioca’s work is created in-house.

Clients come from Canada, the USA, South America, UK, France, Italy, Germany, Poland, South Africa, Turkey, Russia, Dubai, Qatar, China, India and Vietnam.

Carioca has won multiple awards including Gold, Silver and Bronze at Cannes Lions, Epica and New York Festivals. The company has been featured among Luerzer’s Archive's '200 Best Ad Photographers Worldwide' for a number of years and was also features on the cover of the 2017 edition of '200 Best CGI Artists Worldwide'.

Carioca is represented by JSR Agency. See more of their work here and follow the agency on Instagram for the latest projects.

"We are Danylchenko, a photo production studio out of Kyiv, Ukraine.

To support our team and our country we are looking for new projects remotely:

• Our core remote service is at the moment multi-level image editing: ranging from basic photo retouching (contrast, dust and background removal) to high-end post-production for advertising.
• One of our strengths is built-in creative, commercial product and food photography. Also, we work with a bunch of professional Ukrainian retouchers.
• Art direction: contact us if you think our services and expertise may help you on any project, we can manage and direct it, and work remotely.
• Content creation is readily available using our database of stock images which can be accessible through Stocksy (8600+ images) and Shutterstock (15000+).
• Creative content for social media: currently we are not offering full-service advertising photography projects, which was our core expertise during the previous years. We are able to offer photography on a simple white / color background or basic content for catalogues and websites such as Amazon or similar. And even simple shots as these are completed by us professionally.

Part of our income goes to state funds and NGOs to help victims of war."

Fabric Studios is a boutique retouching and CGI studio based in London.

"We are a small team of creatives with very big ambitions, and have had the pleasure of working with some amazing clients both UK-based and internationally.

Some of the clients and brands we have created work for include Jaguar, Nutribullet, Samsung, Chivas Regal, Hydralyte, Delta Airlines and Sony.

We, at Fabric, craft our visuals using a combination of both traditional photography and CGI and have many years' experience in both these areas. Fabric was founded by award winning still life photographer and retoucher Mark Zawila, who made the difficult decision in 2015 to put the Hasselblad aside to focus solely on the post-production side and delve even further into the possibilities of CGI, including animation."

See more at Fabric's website and in this recent interview for Production Paradise's blog.

An award-winning CGI studio, Illusion is based in Bangkok, Thailand and established by Surachai Puthikulangkura.

The team started out as a photo retouching company offering extensive skill and artistry in post-production (creative retouching, image manipulation) for print production.

Illusion CGI Studio is represented by JSR, see more here. You can follow them on Instagram for recent news.

Limehouse is a Top 10 Australasia and Top 50 worldwide production studio based in Sydney and working with agencies and brands worldwide.

Whatever the media channel, they explore all approaches across production & post in order to create captivating visuals, and craft the highest quality possible. The Limehouse studio houses a highly skilled team of digital artists, full post-production facilities plus a network of industry specialists they engage. Whether it's building visuals from scratch in full CGI, seamless composition of photography & film, or integrating multiple techniques, Limehouse finds the smart approach to make it happen.

PRODUCTION // CGI / ANIMATION / TVC / VFX / RETOUCHING // POST

Follow them on Behance, LinkedIn, Facebook and Instagram.

Lubo Sergeev is an award-winning photographer and digital artist with over 25 years of experience in advertising and commercial image production.

Marco Verna is a professional photo retoucher based in Italy. He has worked with international brands and photographers on advertising campaigns, editorial content, and portfolio pieces.

Marco believes that the only way to be great is to have great collaborators, so he is focused on improving a system that can make these relationships stronger. Through this approach, he has managed to focus his work, get better results for clients and find his creative niche.

Great collaborative art is a result of a great relationship and its secrets lie in communication. This is why Marco is determined to go to great lengths to make sure that the way creatives communicate is as efficient and as effective as possible. The value of a photograph lies in its message, that’s why defining the purpose of every image is essential. He believes his mission is to be the most valuable resource he can be in any stage of the process, be that consulting, retouching, or communication. 

Clients: Volkswagen, Mercedes AMG, Nike, Comedy Central, Netflix, Cupra, Renault, Jägermeister, Toyota, Persol, Fiat and KFC.

Contact Marco or connect with him directly on LinkedIn.

Noruwei is a content creation studio and a collective made by world-renowned artists specialised in CG illustration, animation and post production.

"We run a powerful workflow, exploring the intersection between the physical and digital worlds through different techniques, united by the commitment to create high quality integrated content for the fashion and advertising industries.

Our latest collaborations include the main advertising agencies worldwide and clients such as Campari Group, Fendi, Prime Video, Bvlgari, Timberland, Procter & Gamble.

Join us on Instagram and Behance."