awards 2020
Nov 2020
Patrik Johall
Sweden
Title: The Grand Hall
"We got the assignment from Volvo Cars to create a studio environment resembling a grand architectural setting, all made in a controlled environment. The idea was to capture something new in the automotive industry, still keeping the car as the hero to tell the story, but in a more reduced setting. This image is one in a series of images shot over a couple of days and everything is created in camera with minimum set extension and post work.
We try to push the boundaries in all of our work, combining creativity with quality and skilled execution. Achieving this is made possible with the trust of the client, and Volvo Cars is great when it comes to experimenting with visual languish. The series was our first in a row of studio settings created for the brand."