Of late, Kunal has been employing AI as a tool in his production process, utilising it to create environments (backgrounds) that seamlessly blend with actual sets alongside products and foreground elements. This approach allows for real-time, in-camera shooting, ensuring a seamless integration of all elements. The integration of AI in his workflow has opened up endless possibilities for efficiently placing products in different settings and backgrounds.

His artistic style is characterised as realistic, bold, and expressive, with a focus on evoking emotions in viewers and instilling a desire to own products or indulge in experiences. Best known for his highly detailed visuals of drinks and cosmetics, his portfolio exudes a grand and rich feel, eliciting admiration.

With over 13 years of experience, he has collaborated on advertising campaigns with top brands and ad agencies such as Diageo, The Body Shop, L’Oréal Paris, Oriflame Sweden, Publicis, HS Ad, and Edelman, encompassing projects of various scopes and sizes.

For a deeper look into his work and behind-the-scenes processes, one can visit his website. He eagerly looks forward to connecting and collaborating on upcoming campaigns.